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Aagesen Goldberg posted an update 3 years, 7 months ago
Gamers logged on early. The proportion of music streaming from gaming consoles between 6am and 9am increased 47% over last year. What is their preferred genre? Mostly trap and rap. The top songs streamed on gaming consoles were “The Box” from Roddy Ricch, Blueberry Faygo by Lil Mosey, and “goosebumps” by Travis Scott. Roddy Ricch, Trevor Daniel’s “Falling”
The traffic on Spotify for Travis Scott, who has deals with McDonalds, PlayStation and Fortnite in the past, increased dramatically after he played a virtual concert inside Fortnite. The streaming platform said that streaming increased 207% worldwide between April 26 and April 30 compared to the same period last year. Minecraft servers
People are actually seeking out video game music. The most popular soundtracks for video games this year were from “Minecraft,” the original “Doom” and “Death Stranding.”
Virtual artists, also known as musicians who are represented by fictional characters like the band Gorillaz have viewed 2020 as an important year. Japanese virtual singer Hatsune Miku saw streams go up 136% this year.
Riot Games, the company behind “League of Legends”, created a virtual pop-star group named K/DA in 2018. The name refers to the League of Legends lingo, which refers the kills and deaths of players during every game. These are then noted on the scoreboard. This year, Riot brought the group with real-life singers and back with a brand new album, whose tracks topped Billboard charts. The album’s streams increased by 109% on Spotify.
Riot announced that its development of K/DA has helped it expand its reach beyond League gamers and has helped get more people interested in the game’s content, it told CNN Business in a statement.
Cook said that gaming and music are inextricably linked, as gamers listen to music as they play.
Spotify continues to explore partnerships with gaming companies. Spotify recently partnered with League of Legends. It continues to work with Microsoft on the Xbox and PlayStation platforms.
Cook stated that Spotify has increased its gaming console streaming streams. It has added more curated playlists. “Thinking through how and what people prefer to listen to while they are playing,” Cook said.

